Pratik Mehta

Hello! I’m Pratik. I am a web designer & developer from New Jersey, USA.

I believe that success of web depends on balance between aesthetics, smart design, and long-term stability of the website – so called beauty, brain and strength of the web.

While every website needs aesthetics for to get visitor’s attention, what it truly needs is smart design decisions to keep them engaged and make them come back. All of this would mean nothing if the website is not structurally sound enough to perform faster or if it does not adapt well to it’s future needs.

I strive to do this everyday. Although I don’t believe in perfection, I try to get as close as possible under the given constraints. During my leisure, I read about design, psychology and technology to improvise the way I do things.