Preeti Sharma
Delhi
Preeti Sharma has been a creative writer since her childhood. Thus it was imperative for her to become a copy writer soon after she left college. Although studying Company Secretary from ICWA. She continued to study for long, Masters in Advertising from Sardar Patel Institute of Journalism, Masters in English and Management in Marketing from IMT, Ghaziabad.
She has been an announcer to All India Radio. Produced several shows on demand shows on Zee Cable TV network. While working as a freelance Copy writer for top notch advertising agencies back in 1998. She also hosted a Jagjit Singh concert in Dubai followed by the biggest shopping carnival in the country "Millennium Shopping Carnival" for fourteen days in the posh market of Karol Bagh, New Delhi.
Then selected by the senior telecom professionals as Assistant Manager Product Development in 2000 She was responsible for Brand Management and developing innovative products at the telecommunication portal. Out of the various products she created the one that got acclaim to the company with huge profits was the service that Mr.A.Bacchan and Mr.Siddharth Basu used on Dialnets Telecommunication port when they launched the first episode of Kaun Banega Carorpati.
Her dislike towards corporate hierarchy system ignited the spirit of entrepreneurship in her. She developed out of the box exhibition designs at much reduced cost. Soon she was known by the entire industry to have brought a radical shift in the cost n profits of the stall designers. Now something that used to cost sixty thousand was only costing seven thousand at her shop. She was dismayed by the unreasonable profits made by the designers. Much as the system plays, she had to have the taste of her going against the market. Initially she was a huge success with her innovative designs and went on to do showrooms. Bagged contracts of countrywide 100 showrooms. However, soon after the marketers started reusing material to reduce the cost of installation. Having no inventory and warehouse her shop was soon to be closed soon after recession. When she lost eight projects all at once.
She now runs an Advertising firm www.dreamattire.com, introduced New Media Summit.in as an interactive and sharing forum. A science and spiritual broadcasting platform www.sohumconsciousness.com and an ecommerce business www.dreamattiregifts.com