With a seasoned toolbox featuring a myriad of strategic public relations/communications offerings, Jeff Pizzino, APR (Accredited in Public Relations), oftentimes functions as an organization’s personal Chief Communications Officer (CCO). As the owner of AuthenticityPR and a self-proclaimed "spin-free, PR purist," he helps companies implement internal communications strategies to create employee ambassadors, preserve a company’s reputation, and assure organizations speak with “one voice.” Plus, in the CCO mindset, he strategically defines and articulates a company’s key points of differentiation and helps a company establish an army of inspired customer evangelists who will willingly do all they can to advance its brand.
Jeff embraces customer-centric practices, transparency and simply “doing the right thing” at all times. His conviction of doing public relations from the “inside-out” helps companies maximize their ROI. Ultimately, Jeff increases an organization’s performance and profitability by passionately telling its story with clarity, impact and authenticity.
He began his career in 1987 at Ketchum Public Relations in New York City. Over the years he’s worked for a Fortune 100 Company (Johnson & Johnson), a worldwide nonprofit educational institution (the Gemological Institute of America), and several entrepreneurial ventures. More recently, Jeff was the Public Relations Manager for The Penta Water Company in Carlsbad, Calif., and the Director of Corporate Communications for a nutritional supplement company in Arizona.
In his spare time he enjoys writing, sports (basketball, football, softball, biking), playing guitar, 60's shows/movies, and chilling with the family. Born and raised in the Milwaukee, Wisconsin area.