Psycho Tuna

Performance clothing for coastal conditions lives or dies on its fabric construction — the stretch needs to be genuine, the breathability needs to work under real heat, and the print needs to hold after salt, sun, and repeated washing have done their job on it. A button-up shirt that ticks all three of those boxes earns its place in a serious coastal wardrobe. Psycho Tuna approaches their woven shirts from that standard, making performance and visual identity carry equal weight in the design.