Philipp von Roeder

Philipp von Roeder is an independent PR consultant and founder of VONROEDER COMMUNICATIONS, a Berlin-based PR consultancy for technology companies and innovation.

Since 2008, he has advised start-ups, scale-ups, established technology companies and international corporations on strategic positioning, media relations and corporate communications. His work focuses on innovations, products, business models and new categories that need to be understood before they can gain relevance and acceptance.

Over the past two decades, Philipp has worked with companies across artificial intelligence, software and SaaS, fintech, mobility, IoT, cybersecurity, healthtech, energy and other technology-driven markets. Clients and projects have included Shazam, Vodafone, Deutsche Post DHL, Canva and numerous international technology companies and start-ups.

Before founding VONROEDER COMMUNICATIONS, Philipp worked in journalism, including at ZDF, and in communications and advertising at Scholz & Friends. This combination continues to shape his approach today: understanding complex technologies quickly, identifying their news value and turning them into relevant stories for journalists and their audiences.

Philipp works personally with founders, executives and communications teams – from developing positioning and communications strategies to creating compelling narratives and working directly with journalists.

He has also supported the technology and start-up ecosystem as a mentor, including at Techstars Berlin, and served as Director of Communications at the German Tech Entrepreneurship Center (GTEC).

VONROEDER COMMUNICATIONS is based in Berlin and works primarily with companies in Germany and the DACH region as well as international technology companies communicating in the German market.