Rachel Wong

San Francisco, CA

Rachel Wong is the founder of design research, strategy, and storytelling consultancy How We Meet. Previously, she worked at design consultancies IDEO and Smart Design, consumer product companies Clif Bar and LEGO.

Rachel conducts primary user-centered research, and then translates the findings into opportunities and strategic solutions that inform a product's design. Then she tells the story. Her work has spanned a wide range of industries and mediums - services, environments, brand strategies, marketing campaigns, and both physical and digital products. Her favorite kinds of projects are collaborative and idealistic.

She's taught courses on design research at California College of the Arts and Parsons.

Rachel integrates storytelling into her design work. She also writes fiction and produces radio stories.