Rachel R.
Digital Marketing Professional in Toronto, Ontario, Canada
Rachel R.
Digital Marketing Professional in Toronto, Ontario, Canada
Summary of Qualifications
• Extensive experience in the development and updates of large-scale, dynamic web site, intranets, and web based applications/tools.
• Deep knowledge of multiple content management systems.
• Current knowledge of email marketing, communications, and social media principles and best practices.
• Experienced meeting the day-to-day operations of web sites for a diverse audience.
• Accomplished at maintaining consistent branding and voice across multiple web sites.
• Good understanding of human factors principles and usability testing methodologies.
• Strong track record creating site/navigation maps, wireframes, requirements, and specs.
• Accomplished at managing external vendors, and project-based contractors.
• Skilled to perform SEO and metadata research.
• Knowledge in Google analytics, NetInsight and Business Objects.