Radhika Roy

I create, source, collate and calibrate compelling content and market the same via all digital and online media, design and execute comprehensive PPC campaigns and ensure search engine optimized online presence for all products/services offered by the organization. Subsequently, I aim to deliver end-to-end online marketing solutions for the organization inclusive of SEM, SEO and SMM, analyze performance and track using analytics (GA, Clicky, etc.) and optimize the organization’s overall online presence.

Key Skills

Communication, Content Creation & Development, SEO, SEM, SMM, PR, Branding, Digital Marketing, Team Building & Management and Blog Design & Management on WordPress & Joomla CMS.

Skills

- Content Maverick

- Content & Link Optimization

- Email Marketing

- Marketing Automation Expert

- Social Media Marketing

- Facebook Ads Specialist

- Customer Experience Analytics Monitoring & Reporting

- LinkedIn CPC Ads

- Integrated Online Marketing Strategy

- Developing and Leading Teams

- Growing Revenue and Profit

- Search Engine Marketing (SEM)

- Paid Search (Pay Per Click/PPC)

- Google AdWords / Yahoo / MSN Pay Per Click Advertising Specialist

- Advertising Copy and Optimization

- Contextual/Display/Banner Advertising

- Web Analytics and Data Mining

- Conversion Optimization

- Good Negotiation Skills

- Search Engine Optimization (SEO)

- Social Media Optimization

- Highly proficient in Microsoft Excel, Word and Power Point

- Self starter and enthusiastic team player.

- Adaptive to change and tight deadlines

- Ability to work on several projects simultaneously

- Google tag manager

- Webmaster Tools expert

- Marketing Automation Tools (Agile CRM, Marketo, HubSpot, Pardot)

- CRM Systems

I can be contacted via:

twitter.com/aaremesar