Head of News Politics & Government at Twitter in India
I lead the News, Politics & Govt, Gov Tech & Disaster Response & Faith verticals at Twitter India.
Onboarding, Content Strategy & Front-line Technical Support for content creators in the above verticals, I manage, track and expandTwitter's impact on culture in India, increasing the active usage of Twitter significantly in India.
I lead the development of civic tech products that, democratise info, help Govt's do their job with accountability & transparency - in emergencies and non-emergencies. I develop best practices and new story formats, and drive adoption by news, government, political users, leading strategies that scale up Twitter’s reach and impact with news, government, political users of Twitter.
I have worked on the conception, development & roll out India-first products like Twitter Seva (Being used by MEA, Telecom Ministry, Ministry of Commerce & Industry, UP & Bangalore Police), Twitter Samvad (launched by the PM & CM's of 15 States) and the Disaster Response Smart Feed.
Previously I have worked as the Director of Communications, India at Change.org, the world's largest petition platform. I was in charge of formulation and execution of communication strategy around India-based, India relevant global campaigns on Change.org and the overall buildup of the Change.org brand in India.
I have over six years of experience as a cross platform journalist & story teller, working in, writing for & producing for outlets like Vice, PBS, ProPublica, CNN-IBN, Times Now, BBC-PRI, The Atlantic Monthly and a host of publications across the world.
As a Development Practitioner, l have worked with Mercy Corps International, executing a highly successful Participatory Planning Youth Leadership Project in Kashmir. In my long association with WISCOMP, I have conducted several media trainings for it's beneficiaries. I've also advised the UNDP on strategic communications.
I have trained participants in the use of technology & social media for affecting social change across the world, including at the July 2012 2nd Indo Pak Social Media Summit in Karachi and the US State Department Tech Camps in Mumbai & Riga in 2013 & 2015 respectively & the IFJ training for SAARC journalists in Sri Lanka.
The intersection of technology & social change excites me and I am a passionate spokesperson for Twitter & a regular commentator on the issue on National/Intl. Media.