Raj Narayanan

EXECUTIVE PROFILE

High-performance executive with over 15 years’ hands-on experience in developing marketing strategies,strategic planning & tactical implementation of integrated marketing communications & brand management through Digital, Online, Mobile, & Social Media marketing.

Experience includes:Digital Marketing, Brand Development & Management, Advertising, Product launch,Social Media Marketing, Retention marketing,Relationship management, Budget planning & management.

Experience of working in a multi-level matrix organization and Influenced multicultural, cross functional teams as direct reports & trained team members on the strategic and tactical aspects related to IMC program development & on marketing best practice’s.

Exhibits strong strategic and creative judgment to guide the development of persuasive messages for the advertising campaigns.

Consistent success in maximising corporate performance: drive growth,generate revenues, capture market share, improve profits, and enhance value in domestic and international markets.

Well experienced in driving ROI with in B2B and B2C industries.

Worked extensively in Asia pacific, Middle East, Europe & North American Markets.