Randi E. Kaplan

MARKETING & CLIENT SERVICES PROFESSIONAL

Highly accomplished, results driven marketing and account management leader with more than 15 years of exemplary achievements in developing and retaining clients, building strong teams, and delivering best-in-class client service. Ability to generate key results through strong leadership, communication, and team development. Strong understanding of direct marketing, workforce planning, and analysis. In-depth experience in marketing, lead generation, credit card enhancements, new acquisition and retention, sales, legal compliance, and audit procedures.

Transferrable Skills:
• Project Management
• Marketing Strategy
• Operations Management
• Marketing Team Management
• Client Relationship Management
• High Profile Account Management
• Staff Development & Team Management
• Process Improvement
• Analysis
• Budgeting and P&L Management
• Contract Negotiation
• Legislative Compliance

Soft Skills:
• Critical Thinking
• Strong Work Ethic
• Multitasking
• Teamwork
• Positive Attitude
• Excellent Oral and Written Communication
• Time Management and Organization
• Problem Solving
• Strategic Planning
• Adaptable and Flexible

Hard Skills:
• Microsoft Office–Word, Excel, Access, PowerPoint, Outlook
• Salesforce.com
• Constant Contact
• Social Media