Rashida Khilawala

Demand Generation, Content Strategy, and Behavioral Corporate Training

Rashida | noun

: an individual responsible for guiding others correctly. Ideally, occurring naturally.

A versatile, high-energy professional offering rich experience of over 14 years in Marketing Communications, Brand Building Activations, Design Communication and Creative Strategy.

Motivational Professional with core strengths around Content creation, Media, Trainings, leading diverse teams, thought leadership and experience in building innovation hubs / CoE with good talent, strong foundation and innovative work culture

An early technology adopter and forward-thinking change agent who blends best practices with business and market strategy to design scalable and performance-oriented programs that drive business and facilitate Brand


  • Reputation Management
  • Transformation/Change Management
  • Budgeting & Cost Control
  • Stakeholder Management
  • Public Relations
  • Product launches
  • Integrated MARCOM
  • Marketing Events
  • Media Relations
  • Brand Management

You can check out my TEDx Talk to know me a little better.

The Post TEDx Talk Interview was also quite interesting, maybe you can check it out.

  • Work
    • Brand Positioning Expert
  • Education
    • Pune University
    • University of Tripura