Raymond Leon Roker is an award-winning content creative, executive, producer and strategist with over 20 years of thought leadership and entrepreneurial experience. He is currently Vice President and Head of AEG Studios, the new creative content agency of AEG Global Partnerships. Roker is also an executive producer of the Coachella Valley Music & Arts Festival Webcast and the festival's first feature documentary in over a decade, to be released in 2019 on YouTube Originals.

Early in his career, Roker founded the genre-defining URB Magazine, which became the longest-running print title covering electronic/rave and hip-hop music culture.

.....

[ Previous Work ]
/ Founder/Publisher and creative director as an innovator in the youth culture and music space with URB, his celebrated magazine brand and multimedia company

/ Launched the experiential marketing firm Rebel Organization which successfully oversaw youth and multicultural activations around the game-changing rollout of Toyota’s Scion line of cars

/ As a content strategist and consultant for Red Bull Media House, he managed the U.S. launch of the 1.3M circulation Red Bulletin magazine, integrated marketing campaign, video content series and mobile app

.....

[ Background ]
/ Proven media CEO, brand founder and successful entrepreneur

/ Considered a pioneer in America’s dance/electronic (early-EDM) music culture

/ A recognized industry leader in content curation and creative talent development

/ A historical and cultural multimedia archivist with a deep musical knowledge and fluency

/ Experienced in solving myriad staffing, workflow and management challenges