Raz Godelnik

I'm a great believer in the power of green business to create a positive change. My background includes financial management and business development positions, as well as serving as an advisor to the Israeli Minister of the Interior. My green business experience includes two companies I co-founded: Hemper Jeans (www.hemperjeans.com), an eco-fashion company with a vision of creating fashionable jeans made of hemp, and Eco-Libris (www.ecolibris.net), a green company working to green up the book industry in the digital age by promoting the adoption of green practices in the book industry, balancing out books by planting trees, and helping to make e-reading greener. Currently, I manage Eco-Libris' operations. I'm also an adjunct professor in the University of Delaware's Alfred Lerner College of Business and Economics, where I teach sustainability and green business. Last but not least, I write about green business for the online edition of the second-largest newspaper in Israel and Triple Pundit.