Ron Hirson

Ron Hirson is currently co-founder, SVP Product & Marketing at BOKU. Previously, he served as Vice President of Product Management at AT&T; | Interactive, and is chiefly responsible for Product Development, UI design, HCI and the priorities and specification of the company’s new and existing products and features. Additionally, Ron creates the user interface standards for the Ingenio platform, as well as implementation design for their strategic partners (which include AOL, Microsoft, Intuit, and Yahoo!). At YELLOWPAGES.com, Ron is focused on managing the product development team, determining priorities for product development, developing user experience standards, coaching teams to meet those standards, and measuring the success of the products developed by his team. Ron has over 13 years of software and user interface design experience which began as a management consultant with Price Waterhouse, where he ran usability labs, customized and implemented software for clients (including Twentieth Century Fox, Universal Studios, SAFECO and CSKAuto). During the “dotcom” days, he founded and managed The Digs Network, Inc. which was acquired by iDrive.com.