Richard Ashdown

Welcome to my occasional blog where I talk out loud on topics across the broadest digital spectrum.

I've spent a working life in video games, live events and digital, transferring these experiences to the Healthcare and Pharmaceutical industry where I've been pushing around ideas about audiences and engagement for over a decade.

I've won awards, worked with some really cool people and been to the North Pole.

I'm a dad, data hound and Big Lebowski fan.

In my day job I am the Director, Multichannel and Technology solutions at Caudex, a McCann Complete Medical agency.

All the observations I post are mine. But don't be surprised if some of the ideas here also turn up in my work. If you want to reach out to me directly - email me (richard[dot]ashdown[at]caudex[dot]com) or connect via Linkedin