Rob Cuesta is an award winning speaker, entrepreneur, and bestselling author on leadership and marketing.

He is CEO of HyperSuasion Consulting Limited and Brightflame Books. His products and programs simplify marketing for consultants, coaches, accountants, lawyers, medical professionals and other experts and professional service providers around the world, from Stockholm, Sweden to Sydney, Australia and from British Columbia to Beijing.

In 2005, after three years in private practice as a consultant and trainer, Rob's business was struggling. With annual fees running to rather less than he used to earn in 3 months, Rob was facing bankruptcy. By December 2005 he had turned the business around, generating almost $400,000 in fees over the next two years alone.

Building on his experience, Rob now helps other professionals who sell their knowledge and expertise to build profitable, sustainable businesses, so they won't have to go through the years of pain, hardship and heartache he had to endure.

In his corporate practice, Rob works with corporate managers and leaders as they step up to the next level in some of the world's biggest companies, including global banks like HSBC, ABN Amro and State Street Bank, government departments, Glaxo, SAP and Microsoft, and the world's largest professional services firm flew him across the Atlantic regularly to work one-on-one with selected partners and senior partners on how to take their practice to the next level.

Rob is the author of six bestselling books "Just Sign Here: How to Sell Your Knowledge, Experience and Advice to People Who Don't Know They Need It", "Authority! How Experts Just Like You Are Using Authority Books to Raise Their Profile, Generate Leads and Steal Your Clients", "Premium: How Experts Just Like You Are Chargin Premium Fees For What They Know And You Can Too", "There's Money In This Book", "More Clients, More Money, More Fun" and "Secrets of a Six-Figure Expert", about how to become a highly-paid coach or consultant in today's highly competitive market.

Born and raised in the UK to Spanish parents, Rob now lives on the shores of Lake Ontario, just outside Toronto. He loves the open water, climbing and--in deference to his Mediterranean roots--salsa.

For more information about Rob visit www.RobCuesta.com