Roberta Raccagni

Roberta Raccagni

I attended high school for Science in Faenza and then earned a degree in Industrial Design and Art History from I.S.I.A., Faenza, where I graduated cum laude in 1995. After completing a specialized course in Fashion Styling in Milan, I launched my public and media relations career at top fashion houses. With over two decades of experience, I have held key roles at Cerruti, Boz Communications, FBR, and Studio Next, collaborating with prominent Italian and international brands.

As the Media Relations Director at Next Agency, I oversee new business and client relations while shaping the storytelling and copywriting strategies for all agency clients. I contribute to impactful campaigns in fashion and beyond.

I define myself as a communication specialist and storyteller. After working as a PR and communication specialist in fashion, I began pursuing my dream of writing novels and romances. I am a self-publisher on Amazon and am currently writing my third novel.