Robert Rose

Robert Rose is a trusted marketing advisor, best-selling author, and founding member of the team that built the Content Marketing Institute into the leading voice for the practice of content marketing.

Over the last decade, through his consulting firm Seventh Bear, he’s worked with more than 500 companies—from ambitious startups to global giants—helping them elevate strategy and build marketing that matters.

He’s authored five books on content, strategy, and customer experience, and his Content Marketing Strategy course is the official certification program of the American Marketing Association.

Robert is known for helping marketing teams turn chaos into confidence—with clarity, empathy, and the occasional rabbit hole story. As a fractional CMO and strategic advisor, he’s worked across industries to help brands rethink how they use content to lead, grow, and connect.

He co-hostsThis Old Marketing, a top marketing podcast with downloads in 150+ countries, and regularly leads workshops and keynotes around the world. Whether he’s guiding a room full of executives or helping a team find its story, Robert’s goal is simple: He helps teams find the signal, keep the soul, and do less of what never worked in the first place.