I’ve been lucky to have done lots of different and interesting things. The last 15 years in marketing and publishing have informed my experience in Content Strategy.

The whole Content Marketing stream is still very new and people are grappling with what it actually is and why it’s needed. It’s an exciting time of new ideas, bullshit filtering and trying stuff.

I look at content through the lens of storytelling.

I love working on projects that are driven by stories, because it’s stories that we yearn for to open our minds and hearts to connect, educate and inspire us. They create resonance. Our stories knit us together.

Some other parts to my story:

+ I trained as an actor and worked on film, stage - and was even a soapy star for a little while.

+ I spent 6 years in a band chasing rock stardom, including landing a major label record deal.

+ I wrote the words for a book about peace that was sold in 22 countries.

+ I’ve explored many paths to understanding our nature beyond our physical form including meditation, alternative philosophy and practice.

+ I ride bikes.