robyncoward
A marketing and communications professional with extensive experience in the conceptualization and execution of programs to drive revenue and foster long-term customer relationships. My various professional roles offered exposure to a broad and unique set of industries.
As a contractor, I worked for Coca Cola Refreshments and USB products company Next Millennium Lifestyles, and advised PACS Medical Technologies. As director of licensing for The Weather Channel, I managed the day-to-day operations for The Weather Channel’s licensing team and portfolio of products in diverse categories, from consumer electronics, home entertainment, outdoor, and publishing to apparel.
Before joining the licensing team, I held senior manager roles in consumer and ad sales marketing for The Weather Channel. Prior to joining The Weather Channel in 2001, I worked as a marketing director for the content services division of SoftNet Systems, Inc., in beautiful San Francisco, and as an account manager for Home Box Office, Time Warner's premium TV network.
Along the journey, I've collected a few honors which I am happy to share upon request.
My professional and civic affiliations include:
- Membership in the Junior League of Atlanta, Inc.
- Member, International Association of Business Communicators Publicity and E-Newsletter Committee
- Volunteer assisting with an elder in Johannesburg, South Africa to build a recreation area for the children of his township
Being an avid traveller, outdoor enthusiast and aspiring (albeit happily amateur!) healthy food gourmand and cook, my future won't include trapping Maryland crabs as I once did as a kid growing up in the nation's capital. When not reading, writing, or enjoying an outdoor activity or sport, I'm likely plotting my next travel adventure, working on my upcoming blog "1Gal2BagsRoundtheWorld," and always game for a great glass of wine-- especially if it's organic.