Rodrigo Veloso is a serial entrepreneur and investor who believes in responsible industry leadership, which translates into creating profitable growth in harmony with environmental sustainability and a peaceful society.

He is the Founder & CEO of O.N.E Amazon, a disruptive company that transforms conservation into Investment with Purpose. Its three-pillar ecosystem integrates the O.N.E Amazon Coin (OAC)—a regulated Digital Asset Security—the Internet of Forests (IoF™), and the O.N.E Amazon Impact Fund (OAIF). Together, these pillars turn the Amazon’s invisible ecological services into verifiable and investable value, ensuring that preservation becomes more valuable than deforestation, with 85% of revenues staying in the country of origin.

He is the founder of O.N.E. Coconut Water. As CEO, he transformed the O.N.E. brand into a multimillion-dollar business, with distribution in over 25,000 retail stores across the United States and worldwide.

The partnerships and supply network O.N.E. Coconut Water established in Brazil, the Philippines, and Indonesia have generated nearly 2,000 jobs. The success of the brand led PepsiCo to acquire O.N.E. Coconut Water in 2012.

Rodrigo is also the founder of O.N.E. NaturalEnergy,a company focused on a niche market created by the development of economically sustainable tire-to-energy plasma gasification technology.

Co-founder of O.N.E. COMPRADOR, a partnership between O.N.E. and Buyer, based in Hong Kong, focused on leveraging technological, strategic, and financial resources to provide long-term solutions to Brazil's infrastructure, environmental health, and sustainability challenges.

Co-founder of O.N.E. Guyana,a company aimed at investing in and contributing to the sustainable development of Guyana, one of the fastest-growing economies in the world.

Co-founder of VENUS.LOVE, a vertically integrated mammography company that manufactures X-ray mammograms and operates clinics. Venus aims to offer a high-quality imaging experience while democratizing access to mammograms.

Across every venture, Rodrigo has remained committed to demonstrating that business success and positive impact can—and must—advance together. Through O.N.E Amazon, he leads one of the most ambitious global efforts to align capital markets, advanced ecological intelligence, and ancestral knowledge to protect the planet’s most vital ecosystems for generations to come.