Since childhood i’ve always been an explorer; curious about everything, confined by nothing. I’ve always found that the deeper I would “go into the woods” the more I discovered about the world and about myself. In time I began to recognize my emotions would take me where my mind told me not to go. Those we’re always my greatest adventures.

My passion for adventure always seemed to win over my mind; I think it’s why I understand people and how emotions control decisions. We don’t just buy “things” with feature and benefits, we make decisions on the brand’s promise or a “gut feeling” of man I’ve gotta have or do this.

I think we’re in an era where our entire lives revolve around experiences instead of things; it seems that if we buy things, we buy things that will enhance our experiences. More experiences, more memories, more happiness.

And so, I help people and brands define purpose; charting a course of least resistance in capturing the hearts and loyalty of people. Developing brand messages in the most memorable, personable and engaging ways, to attract ideal audience for the brand's short and long-term goals.

Simply put, I take people and brands on an adventure together creating memories they'll cherished for years to come.

What to know more, email r.doyal at mindensemble.com