Salvador Bernal

I specialize in online marketing, graphic design, project management and search engine optimization. I believe that in the next decade marketing online will transform from something that only fortune 500 companies do, to something that every business will have to adopt in order to be competitive. In the last 5 years I have worked for a television station and one of the largest realtor website firms. I understand that each day more businesses are spending less on 'traditional' media and more online. During my time working for a CBS news affiliate in Arizona I doubled its online traffic in 6 months by focusing first on the quality of the daily news content. Having a steady stream of quality content that was easily indexable by a search engine made our websites show up higher on a search engine query. Once the news website had increased its traffic consistency I focused on selling the benefits of advertising on our news website to our local advertisers. From banner campaigns, specialized landing pages, and social media marketing I gave our local advertisers a new method to reach potential customers. While I worked for Advanced Access (one of the largest realtor website vendors) I mainly did graphic design work, HTML coding, and limited javascript coding for our customers website. The department I worked in also developed more modern site design templates that our sales staff sold as upgraded over the current selection of default website templates. This was a very popular product and was one of the fastest selling upgraded we offered at Advanced Access.