Samuel Martins

Currently the Head of the Press and Public Relations Unit of the Leiria District Command of the Public Security Police, managing the institution's image to reinforce its public trust. With the special function of leveraging digital and multimedia communication, developing content for social networks, online platforms and proximity campaigns in order to modernize and revitalize the way the Leiria District Command of the PSP communicates, making it even more transparent, more accessible and closer to the citizen. A key function to also ensure the alignment of communication with the strategic vision of the National Directorate of the PSP, contributing to a more innovative and effective institution and aligned with the expectations of today's society.

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Former Digital Communication and Multimedia Consultant at the General Secretariat of the Government / Presidency of the Council of Ministers / Government Information Network Management Center. Here, I have develloped three major digital media communication challenges:

> The creation, structuring and implementation of the first e-learning structure of the Portuguese Government. Project that intends to implement the first integrated e-learning system among the various government offices.

> The structuring and modernization of the video streaming ecosystem of the main moments of the Portuguese Government, namely the actions related to the Prime Minister Cabinet and the Presidency of the Council of Ministers. It's a multimedia project integrated with the main social networks of the Portuguese Government (Twitter & Youtube).

> Design, frameworking, implementation and management of various multimedia and digital communication projects and availability of transversal digital content to all the cabinet members of the Government of Portugal. Projects included in public administration digital transition programs supported by European funding.

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Former Digital Multimedia Communications Manager at the University of Porto. During this role he's developed three major challenges in the area of digital communication in the University of Porto:

- U.Porto Alumni Digital Communications, Alumni Online Marketing Strategies & Alumni Digital Engagement (Alumni New Website + SalesForce + Linkedin):

- U.Porto Social Media Management (Linkedin, Twitter, Youtube, Instagram, Google+):

- U.Porto Digital Audiovisual Planning & Integration in the Online Marketing Strategies:

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Former Multimedia Developer, Instructional Designer and E-learning course instructorat the University of Porto Distance Learning Unit. Work that was internationally awarded with the 2012 Honorable Mention from the Elite Award for Excellence in implementing Information Systems for Higher Education from EUNIS (European University Information Systems Organization). In 2013 he becomes the winner of this prestigious european award. During this period is role was key to the initial momentum of the videoconference technologies at the U.Porto and the structuring of the video in education area at this institution, positioning it as a national and international reference in these themes.