Sandra Blum

After a business school degree, French & English studies in Geneva & San Francisco, Sandra decided at 25, to leave her life, family and well paid job in corporate Switzerland behind to move to America. Los Angeles became her new home and business coach!

During her first pregnancy, Sandra became incredibly frustrated with the lack of detailed information about true safe & non-toxic alternatives for children and started drafting ideas about putting together an eye opening and informative Blog for eco-conscious parents. In 2007, she found the perfect person to team up with when she met Samantha Fox. They instantly shared similar interests and both were passionate moms with a big mission: Finding and sharing the Safest Alternatives for little ones! was born and MACT Awards followed, awarding only the safest high quality products on the market targeted for kids. Safbaby has become one of the most trusted and visited eco-conscious parenting blogs in the US.

Sandra moved to France in 2009 and continued running SAFABY and MACT until the End of 2013. Dr. Murray Clarke - doctor of naturopathic medicine, founder of ChildLife® Essentials and author of Natural Baby - Healthy Child took over the site and is in the process of creating a new great team of experts for a relaunch of SAFABY.

Sandra's latest endeavor: Helping small manufacturers of innovative, high quality and non-toxic/green products based in Western Europe enter the US market and vise versa. Sandra's fluency in German, French and English facilitates communications between manufacturers, distributors, resellers and retailers from Europe and the US. She also offers her vast marketing and research experience through Consulting Services on how businesses can improve their branding, online marketing, social media exposure, website, content and SEO. Sandra helped develop and launch several new products for the European market.

She, her husband and two kids just became a host family for a Handi-Chien - an assitance dog for the handicapped.

Some of her passions include reading, taking pictures, watching documentary films and traveling with her husband and kids.