Santosh Pradhan

I help enterprises build marketing technology stacks that actually work — connecting customer data, automation, and personalisation into coherent experiences rather than fragmented point solutions.

My work sits at the intersection of Adobe and Salesforce ecosystems, AI-driven marketing automation, and open-source tooling. I've built and architected MarTech for brands including ZEISS, SIXT, BMC, Deloitte, and TCS — always with a focus on the customer journey first, technology second.

I hold 15+ Salesforce certifications and have been recognised as a Salesforce Marketing Cloud Champion (2020–2022). Outside client work, I build open-source tools for the MarTech community and write about enterprise marketing architecture at pradhan.is.

Based in Munich. Available for strategic consulting engagements globally.