Sarabella Gignac

360 degree "hands on experience" from within...

> 7+ year’s in > full-service Ad Agencies > client facing > Sr. Account Manager

> 7+ years in > Digital Content Development > Search Engines > E-Commerce Marketing Dept.’s

Fluent in Social Media Platforms, key industry metrics/ analytics > active in industry tradeshows

Both Advertising & Communications Degrees + Paid Internship in Consumer Market Research

Research Won, developed,executed, tracked & analyzed 100+ SEM, SEO, E&M-Commerce; strategies and multi-platform campaigns for clients in both B2B & B2C industries - both nationally and internationally. During the pioneering times of Internet… as early as 2000, I began developing interactive-digital cross-channel marketing & advertising strategies for websites across all major industries.

I love and have deeply entrenched myself in cross platform marketing to include; Mobile/App-Vertising, Online (organic & paid) , Social Networking, Emerging Digital Mediums and of course traditional mediums i.e. TV, Radio, Print, Direct Mail and Billboard.

My work in multi channel marketing involves consulting with clients on all levels to include • website architectural analysis • multi channel visibility • both paid & organic elevation options • research findings • data & metrics, interpretations & recommendations • time lines • costs • conversion measurement strategies • affiliate campaign development and conducting deep competitive analysis for each business unit's landscape Through these efforts I have received best in class performance recognition for • best search strategies • client retention • account growth • overall account revenue.

It is my belief that • only truly relevant • memorable and measurable • value added engagement with your audience • is the new realm of any - 2.0/3.0 new digital media, marketing or advertising effort.

These are exciting times! Thanks allot for stopping by... drop me a line at - [email protected] or feel free to call me at 310-894-9977