Sara Critchfield

See http://saracritchfield.com/ for more information about my consulting work.

As the founding editorial director of Upworthy.com — named the fastest growing media site of all-time in 2013 by FastCompany — my major accomplishments included taking Upworthy's traffic from 0 to 50 Million uniques in just 2 years; gaining 8 million subscribers; developing a business model for the mission-driven company; developing an editorial team and content strategy which delivered one of the highest traffic ROIs in the global media industry.

Named one of Min's 2013 Most Intriguing People in Media, I've spoken at the White House, Personal Democracy Forum, SXSW, The National Association of Realtors, VIVID Sydney, and Netroots Nation. I have been featured in New York Magazine, Philly Weekly, PBS, Fast Company, Business Insider, and The Bleacher Report.

Leveraging my entrepreneurial spirit, I successfully co-founded businesses and several service initiatives. My background includes developing and testing impactful viral content and website strategy with data analytics. I have built a reputation as an excellent project manager with natural leadership skills in training, developing, equipping, and placing staff in positions that capitalize on their areas of strength.

MY AREAS OF EXPERTISE INCLUDE:

* Viral Content Production & Distribution

* Content Strategy, Testing & Marketing

* Social Media Strategy

* User Experience Design

* Systems Building & Leadership

* Public Speaking & Public Trainings