Stephen Wendel

Chicago IL

I'm the Head of Behavioral Science at Morningstar, where we use behavioral econ and psych to help people take control of their money and pursue their financial goals .

I'm also the author of Designing for Behavior Change, a step-by-step guide for building products that support behavior change - from exercise and diet to learning a new language.

I help organize the Action Design Network, which brings together over 5,000 practitioners working on product-mediated behavior change in monthly meetups in DC, Chicago, NYC, Boston, and SF. Please stop on by! We also have a facebook group for those who aren't in one of those cities.

In the evenings, I volunteer as a mentor for 1776 DC, The Fort, and 500 Startups.

I'm also a proud father and a not-nearly-professional-enough handy man.


  • Work
    • Head of Behavioral Science at Morningstar
  • Education
    • PhD, Political Science