Simone Borsci
London, England, United Kingdom
My academic qualifications include a PhD in Cognitive Psychology, Personality and Psychophysiology ( University of Rome La Spienza) and a bachelor of Human and Education Sciences University of Perugia, Italy.
I have several years of professional working experience in a range of interdisciplinary projects in both academia, as a research fellow and in industry where I have worked as a consultant in relation to user experience and as a data analyst.
My research interests include human factors and interaction, health and disability psychology including health technology services delivery system, matching people and technology, usability and accessibility studies, user experience analysis in ubiquitous computing contexts, modelling of human behaviour, qualitative and quantitative research of applied psychology using multivariate and predictive statistical techniques.
I have extensive experience in the design of ethnographic, remote testing, and in-house/laboratory studies and in designing and using survey questionnaires, think aloud, focus groups and interviews. I am experienced in quantitative data analysis using different multivariate data analysis techniques such as factor analysis, multiple linear and non-linear regression analysis and clustering. I am also particularly expert in predictive statistics such as bootstrap and Monte Carlo techniques.