Brian Scott

Paid search During the economic crisis brought on by the Covid-19 pandemic, its more important than ever to find ways to reach out to customers. At this time, most people do not go to work, they are not allowed to eat out, they cannot shop as stores are closed, they cannot go out for entertainment as cinemas, KTVs, pubs and many outlets are closed. These have caused a tremendous surge in Internet traffic as most human activity and interactions are moved online. Telcos and ecommerce companies have found that the online shopping is still very strong as cooped up people find new outlets for their spending habits. For B2B businesses where meetings are curtailed and confined to teleconferences and video conferences, trade is now mainly conducted online.