Scott Engstrom
Mill Valley, California
Senior-level thought leader in web and digital marketing strategies that raise brand awareness, optimize the web experience and generate multichannel revenue. Applies over 16 years of internet marketing and marketing technology leadership experience in development of integrated targeted web, mobile, social and personalized email marketing campaigns. Defines and delivers integrated digital solutions across a diversity of vertical industries, and employs a common practice of value measurement through insightful use of analytics.
Key skills include motivating people and managing projects – effective cross-functional team leadership and coordination. Able to proactively initiate, champion and manage change in fast-paced, performance-driven environments.
Proven track record of building successful client partnerships and achieving revenue goals. Capable of working successfully in both high growth entrepreneurial and complex large scale environments. Successful with in-house, partner and outsourced services delivery models. Decisive; willing to make commitments and be held accountable for actions.
Managed global programs and lead regional teams. Extensive knowledge of business processes. Self-motivated, culturally sensitive and internationally traveled.
Specialties:
* Customer Success
* Program Management
* Strategy Development
* Performance Measurement
* Sales
* SaaS Engagement Management
* Business Operations Management