SEO Consultant

SEO Consultant works towards keeping the website most informative and easily available for both the audience searching it and related business on the web and also for the search engines.

SEO Analyst is primarily responsible for maintaining the health of the company's website. SEO Consultant works towards keeping the website most informative and easily available for both the audience searching it and related business on the web and also for the search engines.

SEO Specialist Responsibilities –

➢ Optimize or create Page Titles, Meta Descriptions, Meta Keywords, and Image ALT Tags for new and existing web pages

➢ Review website content index, wireframes, comps and copy drafts to ensure proper usage of important keyword phrases in URL’s, links and page body

➢ Locate missing or duplicate HTML tags and correct to ensure every page is unique

➢ Perform keyword research to determine appropriate keyword targets when required

➢ Maintain global files that are important for SEO, including robots.txt and XML sitemaps

➢ Track the success of SEO efforts through the use of detailed reports created through web analytics, ranking and proprietary in-house software

➢ Perform regularly scheduled audits of websites to identify areas of opportunity

➢ Keep pace with the search industry trends and developments and seeing through implementation of new technologies that enhance SEO presence

➢Implementation and administration of search engine programs (XML sitemaps, shopping feeds, webmaster tools)

➢ Identify areas of concern within websites that could prohibit major search engines from finding our content

➢Monitor and evaluate search results and search performance across the major search channels

➢Monitoring and evaluating web analytics dashboards and reports in order to develop and recommend SEO strategies

➢Communication to team and management on project development, timelines, and results