Sarafina Nyawira
Author, Digital Marketer, and Image and Brand Consultant in Nairobi, Kenya
Sarafina Nyawira is a born-again, award-winning digital marketing and brand strategist with over five years of experience shaping and repositioning high-impact brands across Africa. She is recognised for driving rebranding initiatives, increasing brand visibility, and delivering measurable business growth.
With a background in tech and a strong strategic mindset, she combines creativity with precision to achieve results. As the author of “3X Personal Branding” and “Twenty, Thrive!”, she equips individuals with the tools to build powerful personal brands and navigate life with confidence and clarity.
In addition, Sarafina is an image, brand, fashion, and style consultant dedicated to helping high-value women present themselves with clarity, confidence, and intention. Her passion for fashion and personal expression was first cultivated during her time as a pageant titleholder, where she discovered the transformative power of a well-curated image.
She holds a certification in Fashion Psychology, which informs her approach to styling as both a visual and psychological tool. Through her work, she helps women align their wardrobe, presence, and personal brand with their identity, lifestyle, and aspirations.
Connect with her on your favourite social media platform through the links below ⬇️