Sergio Mojoli

Sergio's career has crisscrossed the globe, from the heart of the wine region of Monferrato, Piedmont, where he grew up and studied foreign languages, to Boston, Vancouver and Milan. After attending a two-year program in Computer Graphics at the Istituto Europeo di Design in Milan, he moved to Vancouver for Multimedia Studies at the Vancouver Film School in 1997. Sergio returned briefly to Milan to head the web department at Dentsu Milan before joining BlastRadius in Vancouver in 1999. As Business Developer for North America and Europe, he worked on such high-profile projects as Nike Olympics 2000, Nintendo.com, Nike.com and AtlanticRecords.com. In 2001, Sergio again returned to Milan to join Matrix, part of Telecom Italia, as Web Strategist where he launched Fineco.it, one of Europe's first online banks. Two years later, Sergio took on the role of Sales and Marketing Manager at Termignoni, the world's leader in motorcycle exhaust systems. Traveling the world to market their products, Sergio met with key people in the motorcycle racing industry and learned new tactics of business development. This experience led him to become one of the founders of Zard Officine Italiane, a high-end motorcycle parts manufacturer started in 2005 where he was responsible for marketing strategy and creating a worldwide dealers' network. Since 2010, Sergio has been the Lead Strategist and Client Developer at the web agency Webanics Communication in Italy.
When Sergio isn't strategizing, traveling and networking, he can be found riding his bicycle along the vineyards every time he has the chance...