Serhat GÜRCÜ

entrepreneur and Agency President in İstanbul, Turkey

Serhat GÜRCÜ

entrepreneur and Agency President in İstanbul, Turkey

Serhat is an Entrepreneur / Agency President currently living in Istanbul, Turkey.

The Business Club he founded while studying economics at the university, made him realize the distance between brands and young consumers. He has won the JCI World Business Plan Competition 2003 with his youth agency plan.

Soon after graduating from university, he founded his own agency and started his career as an entrepreneur. The agency “Youth Republic” focusing on 47 million young people living in Turkey, has created a new market.

Maintaining his position as the leader of the agency for ten years, Serhat made it to the list of “40 Under 40” of Fortune magazine, the annual selection of the most influential young people in business, for five years in a row.

After serving for local and global brands such as Vodafone, P&G, Unilever, Ulker, Finansbank, Eti, Tchibo, Microsoft, Intel, Under Armour, Red Bull and Mondalez, Serhat exited from his first startup Youth Republic and founded the new-generation creative agency “YouthWorks” in December 2015, where he currently holds Co- Founder & Agency President titles.

Serhat is interested in AdTech, Data Driven Creativity and Startup ecosystems.

Some of his ventures are :

YouthWorks -2016

Istanbul Business School- 2009

Youth Republic - 2004