SeungTack Lee (이승택)

Project Manager in Seoul

Hi, I’m SeungTack.I am a strategic leader in the F&B industry and a seasoned expert in the liquor and beverage markets. Currently, I serve as the Head of the Beverage Team at BGF Retail, Korea’s leading retail company, where I spearhead brand innovation and premium product strategies, including the relaunch of the ice drink brand 'delaffe' and the optimization of the 'get coffee' platform.

Prior to my current role, I served as the Head of the Liquor Team, where I orchestrated some of the most iconic product launches in the Korean convenience store history. Most notably, I directed the development and launch of 'Gompyo Wheat Beer,' a mega-hit product that revolutionized the craft beer market, and led the high-profile collaboration with G-Dragon’s brand, PEACEMINUSONE, to launch a premium highball line.

My expertise is recognized industry-wide; I have the honor of serving as a Judge for the Korea Wine & Spirits Awards (hosted by ChosunBiz) for both 2024 and 2025. I am also actively engaged in academic and professional networking as a member of the 25th MBA class at Korea University (KMBA).

Throughout my 20-year career at BGF Retail, I have consistently focused on identifying emerging consumer trends and translating them into market-leading products. I am passionate about digital transformation in retail, sustainable F&B manufacturing trends, and the future of premium consumer goods.

I am open to professional networking, strategic collaborations, and advisory engagements within the global F&B and retail sectors.

  • Work
    • BGF리테일