Shalom Akinboboye

Hi, I am Shalom. I am a product marketing manager at Meta. At Meta, my work spans everything from GTM, product strategy and customer research and inbound work. The impact of my work with Shops Ads at Meta is significant, from spearheading the market-facing positioning of Shops Ads, to creating critical case studies for earning calls to obtaining insights and feedback from businesses, through usability tests and focused immersions, and these pillars have been foundational to my work experience for the past 8 years.

I began my career in product and growth roles at airtel, the second largest telecom player in west africa, and I had a brief stint in consulting at BCG before joining Meta.

Over the four years I spent at Airtel, I received two accelerated promotions and left as the head of customer acquisition with a legacy of spearheading my company's growth from number 3 to number 2 in the region. A really interesting piece of my work was that I led the launch of our mobile financial services product portfolio. After Airtel and my MBA, I had a brief stint in consulting, and then joined Meta as a senior PMM.