Shanelle is the CEO of SC Coaching, LLC where she empowers individuals and firms to think clearly, communicate effectively, and create an action plan so they can navigate through transitional periods. Her firm offers one on one coaching, group facilitation, retreats, and workshops.

As Membership Manager at AIA Virginia, Shanelle earned a reputation as one of the most detailed, thoughtful and patient liaisons in the architectural community. In her 10+ years with AIA Virginia Shanelle helped streamline the association data, create a membership orientation program, strengthen alliances with five local components, and retain over 90% of their members.

In 2010, Shanelle founded Empowering Her Events, an events production company that hosted interactive events to empower women to find their voice, communicate their worth, and reach their goals. While there, she produced Build Your Business, a quarterly workshop series that helped women entrepreneurs build business in a down economy. Empowering Her Events became a subsidiary of SC Coaching, LLC in May 2016.

Shanelle strongly believes that communication and service have the power to support and reshape her community. She volunteers on the Board Immersion Program at the Valentine, as a Facilitator for the Divorce Recovery Workshop at First Baptist Church, and is an Honorary member of Building Economic Stability Together. Shanelle holds a B.S. Degree from the State University of New York at Oswego and is an alum of the leadership program MENTOR Richmond.