Shantanu Sengupta

I am Marketing Communications Strategist with a passion for Brand thinking.

As a marketing & branding professional, I have spent 23+ years of my working life in either directing, supporting or assisting brand building, team building and capability building, in India, KSA, UAE and Oman.
I have dedicated a decade and half of my career on consumer electronics brands - LG, Samsung, Sony and Philips.
I have worked in marketing services companies like: CHEIL, Madison Advtg., ACC Advtg., Adinc (UAE /KSA / Oman) HS-Ad /GIIR, Crayons and Arms Communications (Delhi/NCR)
I have also acted either as a Consultant or as Practitioner across a diverse categories for brand marketing, e.g.- Education, Tourism, Hospitality, Watches, Oral Hygiene, Packed Food, Basmati Rice, Footwear, Cosmetics, Malls, Telecom, Lighting, Real Estate, Cements, Tractors, Snacks, Education, etc.

I empower marketers to attract customers, which has a multiplier effect, not only on marketing, but also on business.

When not at work, I spend my time with my daughter, experiment with recycling, or learn cooking Indian food.