Sharon Palermo

Expertise in developing demand generation programs and content designed to complement sales and partner initiatives.

I have over ten year's of B2B & B2C marketing, sales and product management experience, in multiple industries such as SaaS, manufacturing,e-commerce.

Headed up regional sales training for large retail organizations, worked closely with sales leadership team to institute an aligned go-to-market strategy and branding program.

Assisted in the growth of a new business unit, increasing capacity and demand for infrared products.

Developed a customer insight and advocacy program which consisted of VoC, pulse surveys and improved the overall perception of product and service within the first six months of rolling out the program.

OK, so that's the fun stuff I do 9-5. During my free time I like to spend it painting in my studio, running, crossfit and being outdoors. I think a balance of life and work is important and contributes to happiness and success in both areas.