Shawn Lozada

Wordpress & Inbound Marketing Specialist in Iloilo City, Philippines

Shawn is a Wordpress & Inbound Marketing Specialist with knowledge and experiences in the following field:

• Creating and managing of E-commerce websites (Wordpress, WooCommerce)

• On-page SEO (keyword search, adding/editing meta tags, redirection of url's, fixing 404's & 301's, optimizing photos, adding internal & external backlinks, web content writing using targeted keywords)

• Off-page SEO (Link building, Web 2.0 expert)

• Local SEO (Adding business location/maps to Google Business & Bing Places)

• Use of SEO platforms such as Google Webmaster tools, Google Analytics, Keyword Planner, SERP, MozBar, & more)

• Generating monthly/weekly SEO Reports (reporting recent website traffic)

• WordPress (adding/editing pages, html & css, posting blog, creating logo and ads design, installing plugins, WooCommerce, Yoast SEO, linking Yoast Analytics and Search Console to websites)

• Managing Real Estate websites - Zillow/Trulia, Realtor, Homelight, ZAP, and Century21.

• Management of eBay & Amazon stores (product sourcing, product listing, listing optimization & answering customer emails)

• Knowledgeable with affiliate marketing or other online arbitrage businesses

• Data Entry (Use of Excel, Word, Google Docs, Google Sheets & Google Drive)

• Social Media Marketing (Managing Facebook Ads, posting and engaging with Facebook members, scheduling tools, expert in automated tools such as IFTTT & Syndwire)

• LinkedIn Marketing - Lead Generation

• Photo editing skills (Canva & Basic Adobe Illustrator and Photoshop)

• Digital Marketing including CPA

• Project Management (micro-managing small projects, delegating tasks to other freelancers, direct communication w/ the clients)

• Knowledgeable with project management tools (Trello, Asana, etc)

• Blog posting/writing

• Amazon Affiliate Marketer

• Tshirt Designs

Shawn's knowledge of wide variety of skills is the result of her non-stop learning and reading everyday. Most of her skills are self-taught. Even-though she is working full-time in the morning, she still manages to enroll herself to different online courses at night or every weekend where she knows it can benefit her in the long run. She works fast but she is not good in multi-tasking. She preferred to work in a step-by-step manner. Focus, consistency, concentration, and dedication is very important to her. She also believes that employees attitude is far better than any number of skills.

  • Education
    • Iloilo Science and Technology University