NSDA Level-3 and 4Certified Digital Marketing Specialist and Trainer at South Asia's number 1 IT Institute, Creative IT Institute, with over three years of hands-on experience in Digital Marketing strategy, campaign execution, and digital marketing education.

Delivers result-oriented marketing solutions by blending creativity with data-driven decision-making. Committed to helping brands grow, generate leads, and increase revenue through optimized digital channels. Equally passionate about mentoring aspiring digital marketers with practical, industry-level skills.

Core Competencies

• Search Engine Optimization (SEO)
  • Expertise in on-page, off-page, and technical SEO
  • Proven results in increasing organic traffic and search rankings
  • Skilled in site audits, keyword strategy, and link building
• Google Ads & YouTube Advertising
  • Strategic PPC campaign management focused on ROAS
  • Audience targeting, A/B testing, and performance tracking
  • Hands-on experience with Search, Display, and Video ad formats
• Meta (Facebook & Instagram) Ads
  • Full-funnel ad campaign creation and optimization
  • Custom audience building, retargeting, and conversion tracking
  • Effective use of creative strategies to drive engagement and sales
• Email Marketing & Automation
  • Lifecycle email campaign setup using tools like Mailchimp & ActiveCampaign
  • Segmentation, personalization, and behavioral automation
  • Lead nurturing workflows for higher conversion
• Content Marketing & Brand Communication
  • Development of content strategies aligned with brand identity
  • Creation of engaging blog, ad, and social media content
  • Strength in storytelling that drives customer connection
• Analytics & Conversion Optimization
  • Implementation of tracking systems using GA4, GTM, and Facebook Pixel
  • Data analysis for campaign improvements and ROI measurement
  • CRO strategies, including landing page optimization and user behavior tracking
• Lead Generation & Sales Funnel Strategy
  • Design of custom lead funnels with strong CTAs and conversion paths
  • Integration of CRM and automation tools for smooth follow-up
  • Focused on sustainable growth and high-quality lead acquisition

Delivers training and mentorship at Creative IT Institute with a practical approach, preparing students for real-world challenges in the digital marketing field. Stays updated with the latest tools, trends, and algorithms to ensure the most effective and ethical practices are applied across all projects.