Shyvonne S. Williams

Marketing Communication Strategist in Trinidad and Tobago

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A marketing communications professional with over 15 years of experience.

MBA holder; combines communications expertise, together with sound business acumen and project management competency to generate and manage strategic multinational campaigns.

Career experience includes positions at two regional institutions, as well as at in-house and agency environments in public relations and advertising.

Adept at strategy development, creative storytelling, project and executive communication, mitigating reputation risk and crisis management.

Has led the development of marketing collateral which have won industry awards, including the 15th Annual AVA Digital Awards and the 36th annual Educational Advertising Awards.

Member of the Chartered Institute of Public Relations (CIPR), UK.

EDUCATION

  • Certificate in Digital Strategy & Planning, Digital Marketing Institute

May 2022 (Online)

  • Crisis Communication (Response) Diploma, Chartered Institute of Public Relations, United Kingdom

2017–2018 (Online)

  • Master of Business Administration, Heriot-Watt University, Scotland, United Kingdom

2012–2016 (via distance learning at the School of Business and Computer Science)

  • Bachelor of Arts Degree in Public Relations, Barry University, Miami Shores, Florida

2007–2009 (Magna Cum Laude)

  • Associate of Arts Degree in Journalism and Public Relations, COSTAATT, Trinidad & Tobago

2003–2005 (Awarded 1st place in Public Relations in the 2005 Graduating Class)