Sicily Dickenson
Houston, Texas
What I believe
I started out as a digital marketer and have grown into a brand marketer. Technology has transformed marketing and customer experience expectations. Consumers are taking in (and ignoring) millions of messages every day. Making a relevant connection with a consumer is essential in building a brand people want to buy---because people buy brands not just products.
What I love
I am passionate about building brands. Established brands or innovative start-ups-- the basics are the same. Every touch point with a customer is vital to creating the brand. From phone and online interactions to customer communications to advertising campaigns, I love the process. I come to work every day to make a difference.
Team
Building effective teams who are passionate about the brand vision is the key to success. Good ideas come from all levels. I believe in an environment where people from all levels participate in the outcome and are given opportunities to responsibly fail in order to make a business stronger. I stand for my team. I support them when things are difficult and expect them to grow from it. I never shy away from letting someone take something and run with it. I expect my team to think about everything they do from the point-of-view of the customer and to always be open to and actively searching for new and better ways to do things. I also believe in enjoying the people you spend most of your waking hours with---a little fun is always a good thing.
Misc (but super important)
I am a mom of two beautifully unique daughters who bring light to my life every day. I am interested in art, photography, music and yoga. I love my home and wish I spent more time there. I love to travel and can’t wait to show my daughters new and interesting parts of the world as they grow up. I wish I could speak Spanish. I believe in Montessori education.