I am a keen traveller and this has led to a great interest in tourism operations and tourism businesses. This interest was so strong that I undertook tourism and my undergraduate major. While I have always had an interest in IT and the internet, during 2009 an interest was sparked in the use of mobile technologies for tourism purposes. This had led to me undertaking an honours research study (in 2010) into the understanding that regional tourism organisation have of mobile technologies and what benefit they can have to tourism organisations. I feel that mobile technologies provide a unique communication channel between tourism operators and travellers who are already on the road.