Simon Wakim has been instrumental in steering the Australian premium car market towards a sustainable future. With an impressive twenty years of experience in the luxury car sector, Simon has navigated through the industry's initial reluctance towards electric vehicles (EVs) to now leading the charge in the burgeoning EV market. His journey began with owning and operating several high-end dealerships, where he cemented his reputation for a customer-first approach and a deep understanding of automotive economics.

In recognising the potential of electric mobility, Simon founded a luxury and 4WD dealership in Camperdown, Sydney, focusing on customer-centric service and the joy of fulfilling automotive dreams.

Simon's commitment extends beyond vehicle sales to the crucial infrastructure that supports EV adoption, particularly charging networks. His insights into the luxury and EV markets draw parallels in consumer expectations, from performance to environmental consciousness, positioning him as a key influencer in Australia's transition away from internal combustion engines.

Beyond his career, Simon is a dedicated family man, with his role as a husband and father of three inspiring his drive towards a cleaner, more enjoyable, and safer future in motoring.

His blend of industry expertise, visionary leadership, and personal values paints the picture of a man not just selling cars, but shaping the future of Australian transportation towards sustainability.