Scott A Livingston

My name is Scott Livingston. I am energized when helping businesses capture the voice of their customers to drive meaningful improvements in product, marketing and sales.

Discovering what your customers want - unlocking the Voice of your Customer - can be a daunting task. Customers are talking in dozens of channels, from social media to point of sale and customer service interactions. Surveys, market research, and structured methodologies like NPS add additional channels - and additional complexity.

The truth is that businesses don’t have just one type of customer. They have a dozen or more customer persona types, each with an unique Voice that needs to be integrated into strategic planning and execution.

I know how to gather thousands of customer conversations into actionable insights, harness them to financial models, and drive product development and management. I arm businesses of all sizes with those same insights to improve targeting and lead generation. I prepare sales professionals with value selling tools based on the Voice of the Customer.

Businesses that bring customers into the conversation realize improved sales and retention, while lowering their cost base. It’s what I think of as a win-win.

If you would like to discuss how your business or client can unlock the Voice of the Customer, feel free to connect with me on any of the channels below.