Executive, sales, and marketing in Dubai - UAE
I consider myself an avid learner, passionate about technology, media and innovation. I've been leading high performing teams in large organizations running international operations.
I had a sort of "biological attraction" for computers even before IBM introduced the first Personal Computer in 1981. Didn't have a clear idea why I needed one, but that didn't stop me from learning several programming languages and started my career as a developer.
That passion for innovation, technology, and software is still what drives me in my work and spare time. I'm convinced we have experienced just the very tip of a very profound revolution that will help mankind improve and progress in all areas. Anxious to live and embrace this inspiring present/future.
In my early days I leveraged my software skills to launch Microsoft University in Italy, a software academy teaching developers and system engineers how to create better software and robust IT infrastructures. I did that for 11 years, and during those years I encountered the Internet.
I then joined Microsoft where I covered the role of MSN Italy Country Director setting up MSN operations in Italy, and MSN International Content Strategy Director, combining my passion for technology and media. In those years I wrote fifteen books on computer programming, another form of sharing know-how and evangelizing on computing platforms.
As President of Condé Nast Digital International I had the opportunity to experience first hand how a Media company could transition from paper to digital, and be exposed to international operations running a distributed and large organization.
In my stint at Google Italy as Country Director I had the chance to further refine my understanding of the digital advertising world by mastering search and video, and leading local operations above $1B.
In my latest book The End of the Era of Common Sense (in Italian) I summarized 25 years of experience in technology illustrating how the world is changing thanks to innovation and disruptions.
I joined GoDaddy as the first hire in EMEA. I led the regional expansion claiming #1 position in the UK, strengthening our presence across multiple European markets, and venturing into Turkey and MENA where GoDaddy is now the market leader.
Digital photography is my hobby, while staying fit, active and exercising on a daily basis a fundamental component of my lifestyle: running, cycling, tennis and regular exercise are part of my daily routine.
Feel free to reach out anytime.